We own the brands
we design.
Built inside Korea's vape market, we develop brands, products and distribution together — from the first concept to the point of sale.
Company profile
Vapecompany is a vape brand owner and product design company based in Seoul, Korea.
We do not simply put a logo on someone else’s product. We design our devices — the form, the materials, the colours, the packaging — and we own the brands they carry. Five of them — MALONE, ASMON, CLOUDBAR, CHIQO and ZEROMA — across pod systems, disposables and heated tobacco.
Founded in 2019, we distribute through a nationwide retail network of more than 2,500 stores in Korea and our own sales channel in Japan, and are opening our portfolio to distribution partners in new markets.
Experience
inside this market.
Our team has worked inside Korea's vape industry for more than ten years, including the business that preceded Vapecompany.
Vapecompany has operated under its current name since 2019. What we carry forward is not only product experience, but years of watching how Korean consumers, retailers and categories change — and knowing which changes actually last.
How we think
before we build devices.
We decide who a brand is for, then build the product that person would choose.
We design them, we name them, and we own them.
What we do
We work across all three.
These functions are usually separated. Product, brand, launch and distribution sit with different teams, in different companies. At Vapecompany they stay connected.
Who the product is for, and what the brand should stand for. Every other decision follows this one.
Form, material, colour, hardware and packaging — developed around the position, not after it.
Positioning, retail materials, campaigns and channels. A product nobody can find has not launched.
And then we move it ourselves, through our own network.
Distribution keeps market feedback close to the team building the next product.
Distribution
at launch.
Our products are supplied through a Korean retail network of more than 2,500 vape stores. Distribution, wholesale and retail feedback stay connected to the same team that develops the brands.
Market operation
we operate ourselves.
Korea is our home market. Japan is our first direct overseas market. Because we run both, product feedback and sell-through data stay close to the team that builds the brands.
- Brand development
- Wholesale & retail distribution
- Consumer feedback
- Direct market operation since 2026
- Qoo10 and owned channels
- Social and UGC response
- Sell-through data
Open to the world.
We work with distributors looking for distinctive Korean brands — and with international brands looking for a route into Korea.